The face is arguably one of the most important parts of the body, especially in regards to how others perceive a person. As a result, the face is a great way to express oneself, but it can also be a source of immense insecurity for some. This is where makeup comes in; it can help consumers feel more comfortable in their own skin.
On one hand, many make the argument that makeup is inauthentic and exclusively used to cover imperfections. While this is sometimes true, it is unfair to form that generalization, as many wear makeup to express themselves.
“I genuinely enjoy [applying makeup],” FHS senior Emily Sanchez said. “I use it as a way to calm my thoughts or to distract myself from bad things.”
In fact, putting on makeup can be a time to connect with oneself and relax, according to PBL Magazine. Taking a moment to apply it can relieve stress just as meditating or working out can.
“I usually choose my makeup based on my mood in the morning or based on where I’m going,” Sanchez said. “If I wake up feeling really good I might do more makeup for fun, or if I’m feeling really bad I might do more makeup to distract myself and make myself feel better. But if my mood is more in the middle or if I’m kind of just tired then I’ll do lighter makeup.”
Thus, this art form presents a simple way to express inner emotions. The colors, techniques and overall look can reflect a person’s mood and personality, according to the Kenneth Shuler School of Cosmetology. Warm tones are associated with passion and excitement, while cool tones are linked to serenity and creativity. Moreover, even neutral colors can help with self-expression. For instance, someone struggling with acne might feel more comfortable with foundation on. This does not mean they are trying to deceive others, but that they are taking control of their appearance.
“I enjoy [makeup] because wearing it makes me feel a bit prettier,” FHS freshman Oviya Vasudevan said. “But also, [so that] others see me as prettier.”
As such, improving one’s appearance is another big reason why some wear makeup. Vasudevan described that it boosts her confidence, a sentiment Sanchez echoed.
Accordingly, both also mentioned that public perception is a contributing factor. In general, heavier makeup increases people’s perceptions of a woman’s likability, trustworthiness, competence and attractiveness, according to the New York Times. This statistic shows makeup in a different light: as a defense from judgment rather than a means of personal enjoyment.
Although makeup plays a critical role in self-expression for some, others may prefer their natural faces without it. Regardless, criticism of either choice is unwarranted. Self-expression is a right that everyone approaches uniquely, and makeup proves that.
